I’m Almost Ashamed To Admit This, But …

I just picked up on a new post over at Copyblogger.com. I couldn’t believe that my friend Brian was actually promoting the reading of an Internet Marketers newest scheme to capture my email addy.

How could he justify this, I wondered ? Why would he give in to The Dark Side ?

I had already deleted about 22 of those freakin’ emails that wanted to be the first one to alert me to the new report by Mike Filsaime, so why should I treat Brian’s post any differently ? Because he had earned the right to scam me … once. He’d been giving and giving and giving, so if he wanted to take, just this once, it would be okay.

Well, not only had he not scammed me, he’s earned even more trust by delivering even more good advice.

I gave up my email addy to Mike and his machine., even though I’d found him hard to get away from with that damn Butterfly thang.

I jumped thru some hoops, gave away some personal info and downloaded The Death of Internet Marketing.

That would be my link, click thru now or come back later, but do not miss this chance to grab this report. Trust me, I read the whole thang, 61 pages, without stopping … and I took notes !

How often do you think I need to take notes on a marketing campaign, sales advice or info such as this ? Not very freakin’ often.

The first 12 pages are info that you need to read if you even think that you might think about being in the marketing biz over the next year or so.

On page 13, Mike says what I’ve been saying and thinking for a long time. You don’t have to have a passion for a niche to make money in it, you just have to have a strength that coincides with the niche in some way. People get way too much sillyass advice about seeking their passions and what they need to do is find their strength and use that.

I have no passion for several of the blogs/sites that we operate. BUT, I can sell ads and products off those sites and never need to be passionate, because I can sell knives at a gunfight. Selling is my strength and I use that to make money for our business, even though I have no passion for the product or topic.

On page 15, Mike says ” The last thing any of us need is more information. ” True.

Our problems as online business people is not lack of information, it’s lack of implementation.

My post that’s already written, but not due to hit the front page til Tuesday the 14th goes into what Mike talks about on page 19, efficiency versus effectiveness.

It’s so inexpensive to market on the ‘net that most of the marketers never learn how to really do a good job at what they’re doing.

Back in the old days, you had to be good or starve, because the costs of testing a campaign were so high.

I’ve already proven this report to be worth your time to read it, but if you miss what’s on page 29, where Mike deals with how to really get the most out of your niche product, you’ll be sorry.

I had already devised a plan to deal with this and seeing Mike put it on paper confirmed my thoughts to the max.

It’s kinda like the Gold rush days of 1849 all over again. Who do you think made the most money -

The gold prospector

or

The guy who sold him his tools ?

Starting on page 46, Mike gives you what some of us already knew was a better long term strategy for launching a product of any kind. Miss this and you’ll never get the most out of your niche.

I am already in the process of doing this with a niche product in the area of a musical instrument. Again, I have no passion for the topic, just the product and my ability to sell, which is my strength.

And on page 52 he goes on to tell you what I’ve been saying all along. If you find something that works, makes you gobs of cash and is the bomb of marketing …. shut the hell up and don’t sell it to the freakin’ general public !

That’s what ruined several of the great techniques that have been made obsolete in the last 2-3 years.

When you sell it to everybody, some idiots will buy it and won’t ever learn the proper way to market with it, they’ll abuse it and the search engines will ban it.

It’s exactly what the sploggers are trying to do with blogs … ruin them.

That’s happened way too many times in the last 2-3 years, so find a way to keep it amongst your mastermind group and use it forever, instead of letting every doober out there get a copy and ruin it.

There’s 61 pages here, a copy of his PayPal report, which you NEED and a survey. It won’t hurt you at all and you will learn a lot, so go download a copy right now !